In the spirit of our “we’re all in this together” philosophy, we’ve assembled information
from our print technicians, digital experts, and design team to help you get better results, in less time.
We have many products in Lenzart ROES that you can create unique, one-of-a-kind designs for using either the easy Design Your Own tools or an outside software like Photoshop. Make funky senior rep cards, adorable Baby’s First Year books, stunning composites – the list is endless. There are a few design do’s and don’ts that we’d like to share with you so that you get the most out of your time and investment.
Studio Marketing Ideas
All of us that have been experiencing whirlwind changes in the photographic industry realize that something changes every minute of every day. As the saying goes, “change is our constant”. It takes a certain mind set to stay pumped up by that change, versus being flustered or frustrated.
One of the biggest changes is in professional marketing strategy. No longer is it enough to depend on word of mouth, or to display just one type of studio sample line. The competition is fierce, so your strategy needs to be sharp, well planned and refreshed often. Here are a few thought starters for reviewing your goals and marketing plan.
Preparing Digital Files
These requirements are basic and necessary for most portrait labs in order to use the various printing software and equipment which are available. If these steps are not followed, and production must manipulate or adjust your files in order to fulfill your printing requests, additional time will be necessary and additional charges will be applied to your order.
Of course we understand if you need help getting started – just let us know. We’ll be happy to do a few test orders step by step to insure the basic procedure is in place.
Look Who’s Talking
Lenzart strives to provide the very best for all our clients, big and small. Take a look at what some of our clients have to say about their experience using Lenzart!
Need a little help on something we don’t have listed? Click here to email us and let us know! It will most likely help a lot of other people, too.